Nota : Ceci est la version 2011鈥�2012 de l鈥檃nnuaire 茅lectronique. Veuillez mettre 脿 jour l鈥檃nn茅e dans la barre d鈥檃dresse de votre navigateur pour une version plus r茅cente de cette page, ou cliquez聽ici pour consulter l'annuaire la plus r茅cente.
Exigences du programme
Cours obligatoires (12 unit茅s)
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CEN2 500 Principles of Entrepreneurship (3 unit茅s)
Vue d'ensemble
Entrepreunariat : Essential principals and tools of entrepreneurship dealing with idea generation, valuation techniques, funding, data sources, intellectual property, legalities and business plan development.
Trimestres : Automne 2011, Hiver 2012
Charg茅s de cours : McCully, Philip (Fall) McCully, Philip (Winter)
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CEN2 505 Product Commercialization (3 unit茅s)
Vue d'ensemble
Entrepreunariat : Sales preparation, techniques, approaches and management will be presented as well as product or service validation through prospecting, initial meetings with clients, closing and follow up. Customer satisfaction will be emphasized.
Trimestres : Hiver 2012
Charg茅s de cours : Garneau, Charles (Winter)
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CEN2 510 Practical Entrepreneurship Management (3 unit茅s)
Vue d'ensemble
Entrepreunariat : Practical aspects of leadership, funding, exporting, off-shoring and globalization, corporate responsibility, managing in difficult times, communication, green benefits, intellectual property, succession planning and current business issues.
Trimestres : Hiver 2012
Charg茅s de cours : McCully, Philip (Winter)
Prerequisite: CEN2 500
Note: The course includes live case studies by the 'Dobson Fellows' (Presidents, CEOs and industry leaders).
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CPL2 553 Small Business Management (3 unit茅s)
Vue d'ensemble
Politique : This course will focus on the concepts and activities of entrepreneurship in the small business environment. Through the analysis of small business situations and the study of related case material, students will learn the fundamental actions required in practice to start and manage a small business. Skill acquisition will be oriented toward learning to prepare a business plan.
Trimestres : Automne 2011, Hiver 2012
Charg茅s de cours : Whittaker, Gary; Horowitz, David (Fall) Whittaker, Gary (Winter)
Cours compl茅mentaire (3 unit茅s)
3 unit茅s parmi les cours suivants :
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CCLW 511 Law 1 (3 unit茅s)
Vue d'ensemble
Droit (CCE) : Sources and administration of law; the Canadian Constitution and the division of powers; the Quebec Civil Code, comprising the law of persons, the law of property, obligations, contracts, sale, lease and hire, mandate, suretyship, hypothecs and prescription.
Trimestres : Automne 2011, Hiver 2012, 脡t茅 2012
Charg茅s de cours : Cox, Robert (Fall) Cox, Robert (Winter) Sepinwall, Bernard (Summer)
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CGM2 510 Project Management: Tools & Techniques (3 unit茅s)
Vue d'ensemble
Gestion : Focus on main concepts and theories of project management from initiation to close-out. Topics include: project life cycle, planning, scheduling, implementing, monitoring, controlling, close-out and ethics. The concepts presented apply to projects of various sizes, types and degrees of complexity.
Trimestres : Automne 2011, Hiver 2012, 脡t茅 2012
Charg茅s de cours : Kamel, Michael Ezzat; Farha, Shadi (Fall) Kamel, Michael Ezzat; Farha, Shadi (Winter) Gauthier, Sylvain; Bartlett, Lloyd; Theopoulos, Spiro (Summer)
Restrictions: Open to students currently in a program. Not open to Special Students.
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CMR2 543 Service Marketing (3 unit茅s)
Vue d'ensemble
Marketing : This course constitutes an in-depth examination of marketing as applied to the service sector of the economy and distinguishes between the marketing of products and that of services. The market-focused orientation of service organizations in both the private and public sectors will be studied, and the potential impact of this orientation on organizations competing to survive in service markets will be defined. The course develops understanding of service organizations and the ways in which a well-planned and organized marketing effort may have an impact on the development of such organizations. The course will focus primarily on the North American service market and will include case studies on both Canadian and American service organizations.
Trimestres : Ce cours n鈥檈st pas au programme de l鈥檃nn茅e universitaire 2011-2012.
Charg茅s de cours : Aucun professeur n鈥檈st associ茅 脿 ce cours pour l鈥檃nn茅e universitaire 2011-2012.
- Prerequisite: CMR2 542
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CMR2 556 Buyer Behaviour (3 unit茅s)
Vue d'ensemble
Marketing : This course focuses on the behaviour of the consumer in the marketplace and the research approaches used to gain an understanding of that behaviour. Once sensitized to issues of human behaviour in this context, students develop a deeper understanding of the basic processes specific to consumer behaviour.
Trimestres : Automne 2011
Charg茅s de cours : Mirshak, Paul (Fall)
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CMR2 566 International Marketing (3 unit茅s)
Vue d'ensemble
Marketing : Marketing management considerations of a company seeking to extend beyond the confines of its domestic market. A review of product, pricing, channels of distribution and communications policies to develop an optimum strategy (between adapting completely to each local environment and standardizing across them) for arriving at an integrated and profitable operation. Particular attention to international marketing and exporting in the Canadian context.
Trimestres : Automne 2011, Hiver 2012
Charg茅s de cours : Etemad, Hamid (Fall) Etemad, Hamid (Winter)
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CPL2 510 Communication and Networking Skills (3 unit茅s)
Vue d'ensemble
Politique : This course will provide students with leadership skills pertaining to communication and networking in the workplace. Topics covered include influencing, appraising situations, business networking, teamwork and delivering effective presentations.
Trimestres : Automne 2011, Hiver 2012, 脡t茅 2012
Charg茅s de cours : Walsh, Brendan (Fall) Walsh, Brendan (Winter) Walsh, Brendan (Summer)
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CPL2 524 Introduction: International Business (3 unit茅s)
Vue d'ensemble
Politique : This course deals with fundamental international business issues: the international business environment, foreign exchange risk, multinational corporations, international organizations, international sources of financing, international marketing policies, essential factors to be considered when entering foreign markets (licensing and exporting) and international management.
Trimestres : Automne 2011, Hiver 2012
Charg茅s de cours : Horowitz, David (Fall) Horowitz, David (Winter)
Core Program
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CPL2 533 Developing Leadership Skills (3 unit茅s)
Vue d'ensemble
Politique : Role of leadership training and development in personal and organizational effectiveness. Assessing and developing personal leadership skills; developing leaders in organizational settings.
Trimestres : Hiver 2012
Charg茅s de cours : Hunter, James Beatty (Winter)
Ou tout autre cours de niveau 500 ou 600 offert et approuv茅 par D茅veloppement de carri猫re et perfectionnement professionel.
School of Continuing Studies—2011-2012 (derni猫re mise 脿 jour ao没. 8, 2011) (Limitation de responsabilit茅)