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Pascal Thériault comments on Metro quarterly results

Published: 26 August 2024

Metro announced a 14.6% drop in its net profit for the third quarter, ending July 6, 2024, compared to the same period last year. Its turnover increased by 3.5% to reach 6.65 billion.

“We’ve been saying for a while that consumers would have to start changing their consumption habits to counter rising food prices,” agronomist and economist Pascal Thériault, Director of ƻԺ's Farm Management and Technology Program, told . “And I think we’re seeing it now. When customers move away from processed foods to lower-margin staples, it’s less profitable per unit sold. That could be part of the answer.”

The last couple of years have seen public opinion, and even some politicians, accuse major food retailers of taking advantage of inflation to increase prices.

Consumers also seem to be turning more to discount supermarkets like Super C or Maxi, but Metro President and CEO Eric La Flèche told analysts traditional brands still have their place.

Thériault agrees that IGA, Metro and Provigo stores still have reason to exist: "Going to Metro instead of Super C or Provigo instead of Maxi is a choice we make as consumers. Will we save more if we go to a discount store? Yes. Will we get the same service? No."

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