/desautels/taxonomy/term/1438/all en /desautels/channels/news/coping-and-construal-level-matching-drives-health-message-effectiveness-response-efficacy-or-self-263326 <p><strong>Authors</strong>: <strong>Han, D.</strong>, Duhachek, A., Agrawal, N. </p> <p><strong>Publication</strong>: <em>Journal of Consumer Research </em></p> <p><strong>Abstract</strong>: </p> Thu, 06 Oct 2016 18:26:01 +0000 thao.nguyen3@mail.mcgill.ca 66607 at /desautels /desautels/channels/news/power-distance-belief-power-and-charitable-giving-278746 <p><strong>Authors:  Dahee Han</strong>, Ashok K. Lalwani and Adam Duhachek</p> <p><strong>Publication:</strong> <em>Journal of Consumer Research</em>, Vol. 44, No. 1, June 2017</p> <p><strong>Abstract:</strong></p> <p>Three studies examine the relation between power distance belief (PDB), the tendency to accept and expect inequalities in society; power, the control one has over valued resources; and charitable giving. Results suggest that the effect of PDB depends on the power held by the donor. In low-PDB contexts, people high (vs. low) in psychological power tend to be more self-focused (vs. other-focused), and this leads them to be less charitable. In high-PDB contexts, however, people high (vs. low) in psychological power tend to be more other-focused (vs. self-focused), and this leads them to be more charitable. The authors also explore several boundary conditions for these relationships and conclude with the implications of these findings.</p> <p><strong>Read full article: </strong><em><a href="https://academic.oup.com/jcr/article/44/1/182/2938886/Power-Distance-Belief-Power-and-Charitable-Giving" target="_blank">Journal of Consumer Research</a></em></p> <p> Tue, 17 Oct 2017 17:51:21 +0000 julie.lapalme@mcgill.ca 67985 at /desautels /desautels/channels/news/charitable-giving-wealth-factor-267288 <p>A study co-authored by Desautels Assistant Marketing Professor <strong>DaHee Han</strong> finds that there’s a big difference between the charitable giving habits of the wealthy and the less privileged.</p> Fri, 24 Mar 2017 15:51:08 +0000 thao.nguyen3@mail.mcgill.ca 67275 at /desautels /desautels/channels/news/fundraising-could-improve-if-tailored-social-status-269226 <p>According to research by Desautels professor <a href="/desautels/dahee-han"><strong>DaHee </strong></a><strong>H</strong><a href="/desautels/dahee-han"><strong>an</strong></a> and her colleagues, charities are losing out on donations by not targeting their fundraising campaigns properly.</p> Thu, 03 Aug 2017 17:57:51 +0000 colin.donahoe@mail.mcgill.ca 67715 at /desautels /desautels/channels/news/how-shame-and-guilt-can-be-used-your-advantage-marketing-240738 <h4>By <strong>DaHee Han</strong></h4> <p><span>There are ways to ensure marketers are not fumbling in the dark when it comes to getting the most out of using emotion in their marketing campaigns. From billboards and adverts to their company website, my research shows that emotions such as shame and guilt can be used to create a favourable response from consumers.</span></p> Thu, 11 Dec 2014 16:12:19 +0000 joy.wang@mail.mcgill.ca 63713 at /desautels /desautels/channels/news/charities-must-re-think-their-marketing-efforts-268864 <p>A <em>Charity Times</em> piece explores a research paper partly authored by Desautels Professor <strong>DaHee Han</strong>.</p> Fri, 07 Jul 2017 14:24:24 +0000 julie.lapalme@mcgill.ca 67623 at /desautels /desautels/channels/event/marketing-area-guest-speaker-seminar-351796 <h2>Ying Zeng</h2> <h3>Rotman School of Management, University of Toronto</h3> <p><em>Evaluation Inflation: Consumers Give Higher Product Ratings on Transaction Sites than Communication Sites </em></p> Wed, 11 Oct 2023 19:22:19 +0000 john.sawaya@mcgill.ca 415504 at /desautels /desautels/channels/event/marketing-area-guest-speaker-seminar-351557 <h2>Theresa A. Kwon</h2> <h3>Joseph M. Katz Graduate School of Business University of Pittsburgh</h3> <p><em>It Takes One to Buy but Two to Say Goodbye:<br /> Preferring Others’ Involvement at Different Customer Decision Journey Stages</em></p> Mon, 02 Oct 2023 16:58:21 +0000 john.sawaya@mcgill.ca 376417 at /desautels /desautels/channels/event/marketing-area-guest-speaker-seminar-351378 <h2>Barbara Duffek</h2> <h3>Imperial College Business School, London, UK</h3> <p><em>Examining the Role of the Deflation Effect: How to Reduce the Vengefulness of Negative Review</em></p> Tue, 26 Sep 2023 14:41:09 +0000 john.sawaya@mcgill.ca 346426 at /desautels /desautels/channels/event/marketing-area-guest-speaker-seminar-351006 <h2>Jane Jiaqian Wang</h2> <h3>Kellogg School of Management Northwestern University</h3> <p><em>Disability Representation in Marketing Communications </em></p> Mon, 18 Sep 2023 13:42:07 +0000 john.sawaya@mcgill.ca 301756 at /desautels /desautels/channels/news/effects-regulatory-investigation-supplier-defect-and-product-age-stock-investors-reaction-automobile-349940 <p><strong>Authors:</strong> <a href="/desautels/vivek-astvansh"><b>Vivek Astvansh</b></a> and Kamran Eshghi</p> <p><strong>Publication:</strong> <i>Journal of Business Research</i>, Volume 167, November 2023, Article 114052</p> <p><b>Abstract</b>:</p> Wed, 23 Aug 2023 16:12:44 +0000 sabatino.dellicompagni@mcgill.ca 151056 at /desautels /desautels/channels/news/buyer-supplier-relationship-dynamics-buyers-bankruptcy-survival-349941 <p><strong>Authors:</strong> Sudha Mani, <a href="/desautels/vivek-astvansh"><b>Vivek Astvansh</b></a> and Kersi D. Antia</p> <p><strong>Publication:</strong>  <i>Journal of Marketing</i>, Forthcoming, EXPRESS: First published online July 27, 2023</p> <p><b>Abstract</b>:</p> Wed, 23 Aug 2023 16:15:53 +0000 sabatino.dellicompagni@mcgill.ca 151057 at /desautels /desautels/channels/news/winners-curse-dynamic-forecasting-auction-data-empirical-evidence-ebay-349072 <p><strong>Authors:</strong> <a href="/desautels/ernan-haruvy"><b>Ernan Haruvy</b></a>, Meisam Hejazi Nia, Özalp Özer, and A. Serdar Şimşek</p> <p><strong>Publication:</strong> <i>Manufacturing & Service Operations Management</i>; Volume 25, Issue 3, May-June 2023, Pages 1155-1175</p> Thu, 13 Jul 2023 17:55:15 +0000 sabatino.dellicompagni@mcgill.ca 107880 at /desautels /desautels/channels/event/marketing-area-research-seminar-347599 <h2>Professor Vivek Astvansh</h2> <h3>Kelley School of Business, Indiana University (IU) Bloomington </h3> <p><em><big>Does Geopolitical Risk Stifle Firm-Level Innovation?</big></em></p> Tue, 04 Apr 2023 21:05:55 +0000 angela.l.williams@mcgill.ca 88340 at /desautels /desautels/channels/event/marketing-area-research-seminar-345667 <h2>Dr. Xiaolin Li</h2> <h3>London School of Economics</h3> <p><em><big>Is Relevancy Everything? A Deep Learning Approach to Understand the Coupling of Image and Text</big></em></p> Fri, 27 Jan 2023 18:24:00 +0000 angela.l.williams@mcgill.ca 88095 at /desautels