Event
Marketing Area Guest Speaker Seminar
Friday, October 6, 2023 10:30to12:00
Bronfman Building
Room 410, 1001 rue Sherbrooke Ouest, Montreal, QC, H3A 1G5, CA
Price:
Free
![](/desautels/files/desautels/styles/fullwidth_breakpoints_theme_moriarty_small_1x/public/channels/image/research-centre-seminars-marketing-area.png?itok=CXpfO71k×tamp=1668616838)
Theresa A. Kwon
Joseph M. Katz Graduate School of Business University of Pittsburgh
It Takes One to Buy but Two to Say Goodbye:
Preferring Others’ Involvement at Different Customer Decision Journey Stages
Date:Â Friday, October 6, 2023
Time: 10:30 am - 12:00 pm EST
Location: Bronfman 410