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We live in an age that valorizes virality, where high-growth enterprises seek to go global in scale. But what works for Silicon Valley doesn鈥檛 necessarily work everywhere. In an article published...
Authors: Vandith Pamuru, Wreetabrata Kar and Warut Khern-am-nuai
Publication: Production and Operations Management
Articles in advance 鈥� published online: June 21, 2024
Abstract::
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