/definetheline/taxonomy/term/989/all en /definetheline/channels/event/pre-startup-skills-workshop-4-market-research-and-analysis-competition-358778 <p>This workshop will provide an overview of the different types of market research, how to analyze the competition, and the resources available at Æ»¹ûÒùÔº to perform market research.</p> Fri, 23 Aug 2024 14:07:58 +0000 admin 5358 at /definetheline /definetheline/channels/event/pre-startup-skills-workshop-5-foundations-ip-and-patent-searching-358779 <p>This workshop will demystify and explain the various form of intellectual property (IP), namely, patents, industrial designs, copyright, trademarks, and trade secrets.</p> Fri, 23 Aug 2024 14:09:13 +0000 admin 5359 at /definetheline /definetheline/channels/event/pre-startup-skills-workshop-6-customer-discovery-358780 <p>This workshop will provide an overview of the customer discovery process and then delve deeper into how to conduct customer interviews and how to iterate on your business model or lean canvas.</p> Fri, 23 Aug 2024 14:10:31 +0000 admin 5360 at /definetheline /definetheline/channels/event/pre-startup-skills-workshop-1-technological-innovation-and-entrepreneurship-101-358775 <p>This workshop will provide an overview of what technological innovation and entrepreneurship are as well as an overview of the Entrepreneurial Mindset, the Lean Launchpad methodology, the Business Model Canvas, and the Lean Canvas.</p> Fri, 23 Aug 2024 14:03:50 +0000 admin 5355 at /definetheline /definetheline/channels/event/pre-startup-skills-workshop-2-design-thinking-methodology-358776 <p>The learning objective of this workshop is to understand the fundamentals of the Design Thinking Methodology and how it promotes innovation.            </p> Fri, 23 Aug 2024 14:05:23 +0000 admin 5356 at /definetheline /definetheline/channels/event/pre-startup-skills-workshop-3-introduction-industry-analysis-358777 <p>This workshop will introduce the fundamental tool of Industry Analysis which companies use for strategy development. For startups, understanding the industry is a critical step in determining market entry and market positioning.</p> Fri, 23 Aug 2024 14:06:52 +0000 admin 5357 at /definetheline